Almost every bride wants to pay a fair price for her wedding dress. But how do you know if a wedding dress sale is really a sale, or just a mark down of a dress that is over priced to begin with?
Did you know that it costs about $148 to make the average $2000 designer wedding dress? Yes, it’s a fact. The mark up on wedding dresses is insane. And worse, mention the word “wedding” and the price of everything just magically increases. So how can you fight back and still get the designer dress that you want? The answer is simple! Take a few tips from wedding insiders and you will know exactly where to go for a wedding dress sale that will save you thousands, not hundreds!
First, it’s important to know how the bridal gown industry works and where wedding dresses really come from.
Over the last decade you have probably noticed a huge decline in bridal shops across the country. This is for several reasons. The first being where the biggest share of apparel is being manufactured. Now more than ever the vast majority of evening wear and bridal gowns are created in China. Many top designers have shops in this country and it doesn’t look to change anytime soon. But the good news is, with all of these manufacturers in the same country, prices can actually be driven down by competition alone.
With the advent of the Internet, brides who shop online can often times buy direct from the manufacturer or a wedding dress wholesaler and instead of saving hundreds, can now save thousands! Ten years ago most women would never have considered purchasing their wedding dress online. But now with wedding dresses sale priced every day online, purchasing your bridal gown via the Internet can be a very wise choice.
So how do you know if you are getting a real bargain or not? Keep in mind the actual cost of a $2000 dress and go from there. Online bridal shops are just like every other retail shop. They have to make money to stay in business, but their profit margins tend to be a lot less because of the low overhead involved in running an ecommerce wedding dress shop. Most brides find that these stores have wedding dress sale prices that are actually their “regular everyday prices”.
Another way to get wedding dresses sale priced is to look for online stores that do custom made gowns. Often times you can get a $2000 designer “look a like” or “inspired” bridal dress for $300. Now that’s a real wedding dresses sale that anyone would want to take advantage of!